About Us

Authentic is a contemporary Egyptian-made brand, heartfully and proudly founded in 2024 by Shahd Malek.

Rooted in timeless style, handcrafted quality, and self-expression, Authentic was born from a deep desire to create pieces that feel as true as they look—reflecting individuality, confidence, and effortless elegance.

Each piece is crafted with intention, from hand-selected, high-quality fabrics to the final stitch. Every detail tells a story; of care, creativity, and authenticity.
Authentic is for those who wear their truth; bold, expressive, and full of character.

“Because every piece is made for you, it’s Artfully Yours”